Following the sucessful launch of our new China report series yesterday, today Matthew Crabbe, Mintel’s China Research Director, talks about regional variations within China and how this affects consumer behaviour.
Matthew also looks at the problems companies face companies trying to enter the Chinese market and the reasons behind why many have failed.
Men’s wellness is evolving. Once defined by physical fitness and performance, it’s now expanding to include mental wellbeing, appearance, fertility, and longevity—areas deeply shaped by hormones yet historically overlooked in men’s health conversations. Table of…
Consumers are increasingly feeling the strain of an always-on digital world. Constant notifications, algorithm-driven feeds and the pressure to stay connected across work, social and entertainment platforms have created…
Convenience is no longer a nice-to-have, but a core value exchange between brands and consumers. Today’s consumers are often operating under time-sensitive schedules and are feeling mentally overloaded. In…
Renewed conflict in the Middle East is first and foremost a humanitarian crisis, creating fear, disruption, and loss for people across the region and beyond. But for consumers…
Through On-Demand, Consulting, and Integrations, or a combination of all three, equip your business with market intelligence to help you predict what's next.
You know Mintel for world trusted data and expert analysis, well we’re the “What’s next?” team. At Mintel Consulting, we’ll help you digest the data then apply customised insights to your specific growth goals.