Are energy drinks the key to understanding the younger consumer?

October 28, 2011
Less than a minute

Recently, I published a report on the UK energy drinks market which picked up a lot of interest in the national press. Why is this such a big story

Jonny Forsyth
Jonny Forsyth

Jonny Forsyth is Associate Director, Mintel Food & Drink, monitoring and engaging with latest innovations and market developments in all alcohol and coffee categories.

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