Less than a minute

Jenny Zegler, Mintel Associate Director of Food & Drink discusses the sales of alcohol consumption and why its likely to grow in 2020 amid social distancing measures that have been put in place to reduce the spread of COVID-19. She also points to the growth of online ordering, and how the trend is likely to last beyond the pandemic as consumers discover or rediscover the pleasure of drinking at home rather than going out.

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Jenny Zegler

Jenny Zegler, Principal Strategist–Jenny has 18 years of experience covering the food and beverage industry. Her specialty is in tracking food and drink trends, and she has been instrumental in Mintel’s global annual trends since 2013. She regularly shares insights on the new, next, and future of food and drink with Mintel clients, in the media, and at conferences. Prior to joining Mintel in 2012, Jenny spent six years as a journalist, primarily at food and beverage trade magazines.

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