[WATCH] Trending ingredients to watch: Hawthorn

January 21, 2022
Less than a minute

When talking about hawthorn, what comes to your mind?

According to Mintel GNPD, up to 90% of the new Hawthorn flavoured food and beverage products are launched in the mainland China market. Among the new food and beverage products with hawthorn flavour, apart from traditional fruit snacks (e.g. hawthorn cakes) and Juice drinks, in recent years hawthorn flavour has started to appear in new sub-categories.

Mintel News

For the latest in consumer and industry news, top trends and market perspectives, stay tuned to Mintel News featuring commentary from Mintel’s team of global category analysts.

More from Mintel
  • Mintel Store
    Mintel Store
    Get smart fast with our exclusive market research reports, delivering the latest data, innovation, trends and strategic recommendations....
    View reports
  • Mintel Leap
    Mintel Leap is a revolutionary new AI-powered platform that will transform your research process....
    Book a demo
Subscribe to Mintel Spotlight
Related articles
May 13, 2024
Who wants ice cream? Well, if we look at global ice cream consumption, the answer is: almost everyone! According to Mintel’s consumer research, nine in ten UK consumers enjoyed an…
May 10, 2024
As Indian consumers become increasingly health-conscious, the salty snacks market is undergoing a significant transformation. The traditional reliance on palm oil as a key ingredient in snacks is being questioned.
April 26, 2024
Retail
Article
On April 23, 2024, Chicago-based premium convenience stores Foxtrot Market and Dom’s Kitchen & Market permanently and abruptly closed all 35 locations with news of a Chapter 7 filing for…

Download the Latest Market Intelligence