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Mintel Press Office

Available 24 hours a day, Mintel’s global public relations team is pleased to provide accredited journalists with access to our research, arrange interviews with our expert analysts and share the latest insights across categories and countries.

Chicago (December 7, 2010) – With Thanksgiving behind us and seasonal festivities just around the corner, consumers are in the mood to celebrate. As a result, latest research from leading market intelligence provider Mintel finds that restaurant chains are responding to consumer demand by spicing up their menus with fall…
As December starts – traditionally a time when we eat, drink and get merry – latest research from Mintel finds this year Brits could be drinking in less excess, as since 2000, alcohol sales in the fourth quarter of the year have dropped 10% in real terms compared to 4%…
They are lining the shelves and should soon be lining our mantle pieces, but latest research from Mintel reveals there may be a little less writing this year, as sales of Christmas cards are declining. Over the past four years, there has been a dramatic decrease in the number of…
Chicago (November 22, 2010) – Black Friday is upon us and as a result, many shoppers will be combing their favorite stores for the best bargains in an effort to save money during the pricey holiday season. Exclusive online sales, door busters and coupons are also ways to save, and…
Chicago (November 18, 2010) – Health experts have long touted the health benefits of antioxidant-rich red wine and recent research even suggests that light wine consumption (1-2 glasses a week) is no longer off limits for pregnant women. This holiday season consumers are sure to be lifting their glasses without…
Chicago (November 17, 2010) – Loyalty programs are powerful marketing tools for credit card companies, supermarkets and restaurants, but how do consumers choose one program over another? Recent Mintel research found that instant redemption opportunities, like cash back at the register, were an incentive cited by almost half (47%) of…
Chicago (November 11, 2010) – Although the economic tide seems to be turning, three cultural trends are heavily affecting the financial services investment industry: trust, millennials and choice. Mintel Comperemedia, a service that provides direct marketing competitive intelligence, found that these three trends are having an impact across all financial…
Chicago (November 10, 2010) – The foodservice industry demands change as often as the limited-time offers (LTO) at your favorite restaurant, and this year was no exception. In light of the recent healthcare bill that requires restaurants with 20+ units to list calorie counts on the menu, operators are now…
Mintel, the global leader in market and consumer intelligence, has predicted the worldwide consumer packaged goods (CPG) trends set to make an impact in 2011. “These annual predictions represent continuations of current big-picture trends, rather than major changes in the marketplace and what companies are doing,”notes Lynn Dornblaser, director of…
While consumers are still reeling from the aftershock created by the global economic crisis, lessons have been learnt, behaviours changed and consumer adaptability has created a new way of life. With that in mind, Mintel predicts nine key consumer trends for the year ahead, examining how long term behaviour has…
Chicago (October 28, 2010) – While factors influencing fragrance purchase for women, such as price, celebrity endorsement or season may be well known, latest research from Mintel reveals that the biggest influence may not be a fixed factor. It seems mood is now the most popular motivator of fragrance choice…
In an age when time is displayed on a whole host of electrical devices, today, as many as one in seven Brits claim they have no reason to wear a watch as they use their mobile phone or PC to tell the time, according to new research from Mintel. And…