Chicago (December 27, 2010) – There is a tremendous growth opportunity for providers of exchange traded funds (ETFs) to grow total assets for one simple reason – most potential retail investors have never heard of them. Indeed, latest research from Mintel reveals that more than six in 10 investors say…
Chicago (December 20, 2010) – Credit card issuers are working harder than ever to retain existing customers and attract new ones. According to Mintel Comperemedia, a service that provides direct marketing competitive intelligence, credit card mailings are up dramatically from this time a year ago, and that increase is due…
Chicago (November 17, 2010) – Loyalty programs are powerful marketing tools for credit card companies, supermarkets and restaurants, but how do consumers choose one program over another? Recent Mintel research found that instant redemption opportunities, like cash back at the register, were an incentive cited by almost half (47%) of…
Chicago (November 11, 2010) – Although the economic tide seems to be turning, three cultural trends are heavily affecting the financial services investment industry: trust, millennials and choice. Mintel Comperemedia, a service that provides direct marketing competitive intelligence, found that these three trends are having an impact across all financial…
Chicago (September 30, 2010) – According to Mintel Comperemedia, a service that provides direct marketing competitive intelligence, small business loan marketing remains at an all-time low despite government initiatives to stimulate lending activity. In Q3 2010, just 3% of Mintel Comperemedia’s small business panelists received an offer in the…
Chicago (September 14, 2010) – According to Mintel Comperemedia, a service that provides direct marketing competitive intelligence, Canadian insurance providers could benefit from educating the public more about the products they offer, in order to attract more customers. As it stands, a third or more of survey respondents are not…
Chicago (August 26, 2010) – Many consumers continue to be wary of larger banks, citing fees and distrust. Not surprisingly, a recent Mintel report found only 36% of big bank customers trust their bank, compared to 57% of credit union customers. Despite that fact, 48% of those surveyed have their…
Chicago (August 12, 2010) – With the deadline to opt-in to Standard Overdraft Protection only days away, banks are still trying to get consumers to respond. Mintel Comperemedia, a service that provides direct marketing competitive intelligence, found that consumer awareness of the new Reg E legislation, that requires banks to…
Chicago (July 22, 2010) – Mintel Comperemedia, a service that provides direct marketing competitive intelligence, found that 45% of adults with access to the Internet have bypassed their banks’ online bill payment service and go directly to the biller’s website instead. Twenty-two percent of online banking customers have never paid…
Chicago (July 14, 2010) – News about consumers’ discontent with banks has been pervasive in the media lately, and a new report published by Mintel, the global leader in market and consumer intelligence, finds that consumers might be willing to act on that dissatisfaction and look for alternatives to their…
It’s a complaint with a familiar ring to it, and now Mintel’s latest research confirms that automated telephone systems are the nation’s number one financial service irritation. Indeed, when asked what annoys them most about their dealings with financial services firms, over half (56%) of Brits rank automated phone systems…
Chicago (June 10, 2010) – Insurance providers are reluctant to dive headfirst into the vast marketplace of social media, choosing instead to ease in, bit by bit. , a service that provides direct marketing competitive intelligence, recently polled 214 independent life insurance producers. Seventy percent use at least one social…
