Beauty Market Research

Our specialist team of beauty market analysts turn expert knowledge and analysis into creative, actionable insights that can make a real difference to your work.


At Mintel, we know what’s next in the beauty & personal care industry.
We inform 3,000 brands globally and our beauty industry experts set the trends for the industry, anticipate innovation and interpret future consumer choices.
Our specialist team of beauty market analysts distil that knowledge into creative, actionable insights that can make a real difference to your work.
Backed with the most credible sources available in the beauty marketplace and combined with over 150 years of experience, instinct, creativity and a clear understanding of future human behavioural changes, we are able to offer you a vision of the future – the most valuable asset to you.

OUR Solutions for the Beauty Market

Mintel Reports

Mintel Reports include detailed consumer research, sales data and market information along with analysis, context and commentary to provide the complete picture of the past, present and future of key markets.

Mintel Trends

By tracking trends, analyzing and interpreting consumer behavior, Mintel Trends helps you understand changes in culture, markets and brands so you can target consumers more effectively.

Mintel Menu Insight

Menu Insights is your source for trends in the dining experience, menu optimization and new flavors, ingredients and food preparation.

Mintel Food & Drink

Mintel Food & Drink is all our market data, trend tracking and consumer analysis on the food and drink industry, in the hands of our world-class analysts, to give your business the advantage.


From market assessment to landscape analysis, Mintel Consulting delivers a fresh viewpoint supported by rigorous data on brand, innovation, strategy and consumer insight.


Some beauty market research is only looking at what is happening in the market right now. Our cosmetics and beauty clients rely on us to predict what is coming next.
You want information on the beauty industry’s categories and markets; their size, segmentation, growth forecasts and trends.
You need to know about innovation in beauty:the new products, the successes, the failures – and what separates one from the other.
You need to understand the beauty consumer:who they are, what they buy, where they buy and why. How their behaviours are changing, and what that means for your brand.
At Mintel, our global team of world-class analysts don’t only pinpoint what’s hot now but more importantly predict what’s coming next – so market leaders like you can influence the beauty industry dynamics, create successful products and stay one step ahead of your competitors.

Category Coverage

Personal care market

Colour cosmetics market

Fragrances market

Facial skincare market

Bodycare market

Hair treatments and colorants market


Consumer research

Global new product launches

Beauty market sales data

Market sizes

Market forecast

Brand communications

Market share

Beauty product formulations

Beauty claims


Packaging concepts

Retail concepts

Trending Reports