[WATCH] Consumers want more control over their health management and healthcare experiences Control over health is a main focus for consumers in light of COVID-19, but just more than a quarter feel less in control of their health this year ... Read More
Mental health in America: Consumer wellness trends and opportunities in 2021 Let’s face it. 2020 has brought on more stress than any year in recent memory. Anxiety from the pandemic has altered everyday routines, election uncertainty has put people ... Read More
Brands can incorporate bodycare products into consumers' self-care rituals In the ongoing pandemic, consumers seek out rewarding bodycare events in home confinement to refresh, revive and renew. Brands should rev up the self-care ritual with bodycare products ... Read More
Millennials need to think about healthy aging today As the oldest US Millennials enter their 40s, it's time to start tailoring healthy aging supplements for this generation. Millennials represent a key opportunity for healthy aging supplements, ... Read More
Brands support consumer wellbeing to combat election-year anxiety Throughout 2020, social awareness, political conversations and cultural awakenings have influenced consumer lifestyles and allegiances. Feeling connected to a cause is now at the core of American values ... Read More
[Podcast] The future of healthy ageing Given the advancements in modern medicine and a keen focus on health and wellness, global populations are expected to grow significantly older over the next half century, giving ... Read More
COVID-19 sparks call to action for flu vaccinations in healthcare industry In the midst of the COVID-19 pandemic, feeling safe, healthy and protected is more important than ever. The continued spread of the virus in the US sheds light ... Read More
The ‘next normal’ of COVID-19 amplifies basic wellness needs At the start of 2020, we highlighted that the wellness industry needed to become more attainable to reach a wider net of consumers. Instead of focusing on niche, ... Read More
How Thai summer shampoo is a year-round opportunity Thailand, a tropical country, is hot and humid year-round with subtle differences between seasons. However, the summer months can produce particularly harsh heat. In fact, last summer, Thailand ... Read More
Arfa launches personal care brand by giving products to healthcare New consumer product brand house, Arfa launched its first personal care brand, Hiki, by giving away its products to healthcare and medical facility workers. Healthcare and medical facility ... Read More
[WATCH] Self-care evolved: Habit-building at home At the start of 2020, Senior Trends Analyst Diana Kelter discussed how self-care was in a state of evolution. With the onset of COVID-19 bringing even more awareness ... Read More
COVID-19: How brands can support consumer wellness during isolation The growing spread of COVID-19 is altering consumer routines – from spending time with family and friends to partaking in usual activities such as going to the gym ... Read More
