Less than a minute

Find out why beauty brands are increasingly tapping into the upcycled ingredients trend. In this new video, Senior Innovation Analyst Rosalia di Gesu explains why, and examines three beauty innovations embodying this trend.

For more information about the beauty market, take a look at our reports on the Mintel store.

Rosalia DiGesu
Rosalia Di Gesu

Rosalia has 30 years of experience working as a consumer products expert, delivering cross-category insight and commentary on innovative new product launches and trends. In her current role, Rosalia concentrates on writing insightful, forward-looking content and identifying growth opportunities for clients.

More from Mintel
  • Mintel Store - Beauty And Cosmetic Industry Market Research
    Discover Mintel's Beauty and Personal Care reports....
    View our reports store
  • Mintel 2026 Global Predictions
    2026 Global Predictions
    Our Predictions go beyond traditional trend analysis. Download to get the predictive intelligence and strategic framework to shape the future of your industry in 2026 and beyond. ...
    Download now
  • Mintel Consulting
    Are you after more tailored solutions to help drive Consumer Demand, Market Expansion or Innovation Strategy?
    Ask for a customised strategic solution from Mintel Consulting today....
    Find out more
Related insights
Inside My Algorithm: A Mintel BPC Expert’s Latest Internet Obsessions  Inside My Algorithm: A Mintel BPC Expert’s Latest Internet Obsessions 
How Beauty Retail Delivered Standout In‑Store Executions During Christmas 2025 How Beauty Retail Delivered Standout In‑Store Executions During Christmas 2025
The Future of Beauty Packaging: Here’s What This Means for Your Brand The Future of Beauty Packaging: Here’s What This Means for Your Brand
APAC’s Innovative Approach to UV Protection Goes Beyond Sunscreen APAC’s Innovative Approach to UV Protection Goes Beyond Sunscreen
Five Ways BPC Brands Can Take ‘Skinification’ of Suncare to the Next Level Five Ways BPC Brands Can Take ‘Skinification’ of Suncare to the Next Level
Unilever Acquires Dr. Squatch: What This $1.5B Deal Reveals About Modern CPG Brand Strategy  Unilever Acquires Dr. Squatch: What This $1.5B Deal Reveals About Modern CPG Brand Strategy 
Subscribe to Mintel Spotlight
Related articles
The Impact of AI on the Beauty and Cosmetics Industry: Emerging Global and Japanese Trends
January 26, 2026
Artificial Intelligence
Download
The Impact of AI on the Beauty and Cosmetics Industry: Emerging Global and Japanese Trends
The content is designed to offer practical, data‑driven perspectives on how AI is reshaping the global and Japanese beauty landscapes.
Download
Inside My Algorithm: A Mintel BPC Expert’s Latest Internet Obsessions 
January 20, 2026
Beauty and Personal Care
Article
Inside My Algorithm: A Mintel BPC Expert’s Latest Internet Obsessions 
My algorithm has been working overtime lately. From celebrity makeup techniques and unexpectedly elite Costco beauty deals to a surprisingly passionate corner of Reddit dedicated entirely to laundry, these are…
Read more
How Beauty Retail Delivered Standout In‑Store Executions During Christmas 2025
January 19, 2026
Beauty and Personal Care
Article
How Beauty Retail Delivered Standout In‑Store Executions During Christmas 2025
In the lead‑up to Christmas, beauty retailers in London pulled out all the stops to capture consumer attention, create memorable experiences and maximise spending in the Golden Quarter, the crucial…
Read more

Free market intelligence downloads

Subscribe
Podcast
Downloads
Events