Mintel at in-cosmetics Asia 2026

Mintel is pleased to join in-cosmetics Asia 2026 in Bangkok this November 3-5th at BITEC where our Beauty & Personal Care experts will share the latest perspectives on the future of haircare and facial skincare.

Across two keynote sessions at the Marketing Trends Theatre, Mintel will explore how evolving consumer needs, wellness expectations, advanced science and category innovation are shaping the next stage of beauty and personal care in APAC and beyond.

– Mintel Presentation –

Venue: Marketing Trends Theater

Nov 3rd
13:00 – 13:45
Keynote:
The Future of Haircare in APAC
by Tanya Rajani

Haircare is evolving beyond cosmetic repair towards a more holistic view of hair wellbeing. As consumers increasingly connect hair health to factors such as stress, sleep, nutrition and scalp health, new opportunities are emerging across the category. This session explores how rising demand for holistic hair-loss solutions, personalized scalp care for diverse conditions, and next-generation hair health supplements are reshaping innovation. Discover how brands can move beyond treating symptoms to supporting lifelong hair health, inside and out.

Nov 4th
15:00 – 15:45
Keynote
The Future of Facial Skincare
by Hwa Jun Lee

Following the trends presentation, join us for an insightful fireside chat with our panel guest as we unpack the key themes shaping The Future of Beauty 2026 and explore their strategic implications for the APAC region. This discussion will focus on how emerging trends can be translated into actionable innovation, guiding product development and commercial strategy to drive growth. The session offers a practical lens on how to navigate change and capture new opportunities in an increasingly dynamic beauty landscape.

Keynote Speakers

Tanya Rajani

Associate Principal, Beauty and Personal Care, Mintel India

Tanya brings over a decade of communications experience in the beauty and personal care industry. Having worked with some of the leading beauty and FMCG companies, she is equipped in understanding industry trends and consumer behaviour. At Mintel, where she has been for over six years, she is responsible for researching, analysing and providing insights on key market developments.

Hwa Jun Lee

Associate Principal, Beauty and Personal Care, Mintel

Hwa Jun Lee brings 15 years of experience in research and development within the beauty and personal care industry, along with 8 years at Mintel. He combines deep expertise in beauty ingredients, formulations, products, and South Korean beauty trends with strong market intelligence capabilities. At Mintel, he researches, analyses, and delivers insights on key market developments and trends across skincare, colour cosmetics, haircare, body care, and baby care. Prior to Mintel, he worked as a formulation scientist at Amorepacific R&D Center and Kimberly-Clark Global Innovation Center.

About in-cosmetics Asia: in-cosmetics Asia is the leading personal care and cosmetic ingredient event in Asia Pacific, bringing together personal care ingredients suppliers (exhibitors) with finished product manufacturers (visitors).

Asia
Beauty and Personal Care

November 3rd, 2026 - November 5th, 2026, Bangkok time

Krung Thep Maha Nakhon, Thailand

View map here

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