Two years ago, and well before it began materializing in any meaningful way, 5G was the hot topic of CES 2019. Fast forward two years to CES 2021 and 5G still dominated the show. By now, 5G networks are available in multiple markets, including nationwide in the US, and 5G-capable smartphones proliferate. Although still focused more on the hypothetical than the actual, the 5G discussion at CES 2021 evolved to focus on new partnerships with tangible results, helpful ways of thinking about 5G, and new 5G-compatible devices.
Emily Groch is Mintel Comperemedia’s Director of Insights, Telecommunications, providing omni-channel marketing analysis and competitive insights to telecom providers.
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