While social distancing has become the new norm, the COVID-19 outbreak is reminding people about the importance of friends and family, according to new research from Mintel. Across Europe, consumers unanimously agree that staying in touch with friends and family is now a higher priority* than before the outbreak. According…
Mintel’s Global COVID-19 Consumer Tracker trends change in global consumer behaviour directly related to COVID-19. As India continues to deal with the spread of COVID-19, and the number of cases continues to rise, the impact on consumer behaviour is set to last beyond the crisis. As consumers brace themselves for…
With the Movember campaign shining a spotlight on men’s health issues, new research from Mintel, the experts in what consumers want and why, reveals there’s still a long way to go to fight the stigma of mental illness. Young men, in particular, are struggling to open up about their mental…
As experts in what consumers want and why Mintel is best suited to accurately predict the future of consumer behaviour and what that means for companies and brands. Announced today (5 November), Mintel is taking a bold approach with its predictions about the future of global consumer markets by incorporating…
Amidst all the buzz surrounding health and wellness for modern consumers, Canadians aren’t pretending to be the pillars of health with the majority (66%) saying that they live a somewhat healthy lifestyle. This isn’t to say that Canadians are apathetic. New research from Mintel reveals that the…
Today’s knowledge economy is driving consumers in Asia-Pacific to over-index on mental work. As such, Mintel is witnessing a growing awareness of and desire for products and services that support consumers with focus, attention and mood elevation, especially as mental states are more and more inextricably linked…
The time has finally come: Millennials are all grown up. Most US Millennials* have said ‘goodbye’ to their 20s, are married and own their own home; however, ‘adulting’ has proven harder than expected as there is a strong sense of disillusionment among the cohort as many don’t yet feel like…
Mintel’s annual The Chinese Consumer Report, offering an overview of the key trends and spending behaviours affecting China’s consumer landscape over the last year, reveals that Chinese consumers are in pursuit of richer experiences and quality of life. Latest findings from The Chinese Consumer Report shows that…
As Brexit rumbles on, British consumers continue to spend on brands and businesses that successfully tap into the Holy Trinity of current consumer behaviour: the ‘experience economy’, the booming health and wellness movement, and the desire to be more ethically conscious and eco-friendly. These are some of the latest findings…
While many Indian consumers intend to lead a healthy lifestyle, lack of motivation and time make it difficult for them to do so. New research from the world’s leading market intelligence agency Mintel reveals that almost two-thirds (64%) of Indians* say that they don’t exercise. And while…
Things are looking bright for China’s seniors who are showing strong signs of optimism and independence, with loneliness affecting only a handful. Indeed, latest research from the world’s leading market intelligence agency Mintel reveals that nearly two thirds (64%) of urban Chinese senior respondents aged 55-74* think…
Swiping left or right in the seemingly endless pursuit of love has become second nature for today’s young Brits, but according to new Mintel research – it’s older digital dating users who are more likely to take the next step and meet for a date in person. In fact, 67%…
