S03 Ep77
Interview with Bilt Founder and CEO Ankur Jain
In this episode of Mintel Little Conversation, host Andrew Davidson sits down with entrepreneur and investor Ankur Jain to discuss his latest project—an innovative, new loyalty program and co-branded credit card called Bilt Rewards, aimed at renters. Through parent company Kairos HQ, one of Ankur's goals is to use technology to make everyday expenses more affordable, specifically for Millennial and Gen Z consumers. From Bilt's value proposition, features, and marketing strategy to the accelerated launch in summer 2021, Ankur shares why and how they are disrupting the apartment rental market and taking on traditional credit card rewards, as well as his insights on what brands and marketers should consider when targeting younger consumers. Following Ankur's interview, Andrew speaks with Mark Miller, Director of Financial Services Insights at Mintel Comperemedia, to get his take and discuss broader implications for the credit card industry. Listen now!

In this episode of Mintel Little Conversation, host Andrew Davidson sits down with entrepreneur and investor Ankur Jain to discuss his latest project—an innovative, new loyalty program and co-branded credit card called Bilt Rewards, aimed at renters. Through parent company Kairos HQ, one of Ankur’s goals is to use technology to make everyday expenses more affordable, specifically for Millennial and Gen Z consumers. From Bilt’s value proposition, features, and marketing strategy to the accelerated launch in summer 2021, Ankur shares why and how they are disrupting the apartment rental market and taking on traditional credit card rewards, as well as his insights on what brands and marketers should consider when targeting younger consumers. Following Ankur’s interview, Andrew speaks with Mark Miller, Director of Financial Services Insights at Mintel Comperemedia, to get his take and discuss broader implications for the credit card industry. Listen now!

Meet the Host
Andrew Davidson
SVP/Chief Insights Officer, Mintel Comperemedia
Meet the Guests
Ankur Jain
Founder and CEO of Bilt, co-founder and co-CEO of Kairos HQ
Mark Miller
Director of Financial Services Insights, Mintel Comperemedia
Mintel News

For the latest in consumer and industry news, top trends and market perspectives, stay tuned to Mintel News featuring commentary from Mintel’s team of global category analysts.

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