Less than a minute
Fragrance innovation – DNA testing will make buying fragrance more fun
Watch Mintel’s Beauty President Jane Henderson reveal what’s next in terms of fragrance innovation
Fragrance selection may be beyond the wearer’s control. It could all be down to genetics as people subconsciously seek out scents that enhance their natural body odour or respond to their moods. In the future, DNA and personality testing will make buying fragrance more fun as well as more personal.
Watch Mintel Beauty & Personal Care President Jane Henderson talk about the what’s next in Fragrances.
In the future, DNA and personality testing will make buying fragrance more fun as well as more personal.
For more information about Mintel Beauty & Personal Care please visit the Mintel Beauty & Personal Care website or email beauty@mintel.com.
Ina Woitalla
More from Mintel
-
Mintel StoreGet smart fast with our exclusive market research reports, delivering the latest data, innovation, trends and strategic recommendations....View Reports -
2025 Global TrendsUnderstand what’s new and next in consumer behaviour and the impact on marketing and innovation strategies....Discover trends -
Are you after more tailored solutions to help drive Consumer Demand, Market Expansion or Innovation Strategy?Ask for a customised strategic solution from Mintel Consulting today....Find out more
Related insights
Article
2012-04-30T14:59:00+00:00
2012
0
Related articles
May 23, 2025
Beauty and Personal Care
Download
Fragrance is no longer just about scent—it’s a gateway to mood, status, and self-care. With 1 in 3 young consumers questioning ingredients and 60% in China seeking emotional benefits,fragrance is…
April 22, 2025
Beauty and Personal Care
Article
The suncare category in India is heating up—not just under the country’s tropical sun, but in courtrooms and campaign battles. A recent showdown between legacy brand Lakmé and D2C challenger…
April 9, 2025
Beauty and Personal Care
Article
Imagine a cleanser designed specifically for your skin type, a shampoo tailored to your hair’s individual needs, or a foundation matching your unique skin tone. Personalisation trends are rapidly seeping…
Free market intelligence downloads
-
Snacking Flavors for 2026Ingredients, Flavours and FragrancesDownload
Discover top US snacking flavor trends for 2026. Explore consumer insights and innovation opportunities in Black Swan Data's predictive report.Download -
The Rise of Premium Fast Food: What’s Driving the Trend?Food and DrinkDownload In this exclusive new report, we uncover how fast food is evolving, why higher-income Brits are spending big on gourmet fried chicken, and what your brand can do to keep up.Download
-
Predictions On The Future Of Flavors 2025Food and DrinkDownload What will flavors look like in 2 years, 3 years and beyond? Flavor is a complex, multi-dimensional experience that fosters deeper connections between brands and consumers.Download
-
2025 Global Consumer TrendsConsumer ResearchDownload Understand the three consumer behaviour trends that will shape consumer markets and innovation strategies in 2025 and beyond.Download
-
2025 Global Food and Drink TrendsFood and DrinkDownload Discover the four consumer behaviour trends set to shape global food and drink marketing and innovation strategies in 2025 and beyond.Download
-
2025 Global Beauty and Personal Care TrendsBeauty and Personal CareDownload Mintel identifies three consumer behaviour trends set to influence the beauty and personal care markets in 2025 and beyond.Download
-
2025 Omnichannel Marketing Trend To WatchAdvertising and MarketingDownload Learn how marketers are revitalising their strategies by embracing AI and data analytics to create hyper-personalised experiences in 2025 and beyond.Download
-
2025 Financial Services Marketing TrendsFinancial ServicesDownload Navigate challenges and leverage our insights into key financial services trends that are set to influence the financial services market in 2025 and beyond.Download
