Join us for Mintel’s 2023 Global Beauty & Personal Care Trends webinar with Sarah Jindal, Senior Director of Beauty, Personal Care and Household. This session will explore the three key trends that will impact the beauty and personal care categories now, next and into the future.

Preview the Agenda

Minimalist Messaging: Clear and simple communication will be essential to connect with fatigued consumers.

Savvy Sustenance: Companies will need to get back to basics with food and drink that nourishes, fills bellies and is easy on stretched purse strings.

Adaptable Cooking: Consumers are still cooking at home frequently, but they are running into issues achieving this. Rising food costs due to inflation, interruptions in exports and the looming threat of global recession have put even more pressure on consumers’ abilities to maximize their groceries.

Unguilty Pleasures: Consumers will be unwilling to compromise on small moments of pleasure and indulgence. With carrying a heavy mental load following crisis upon crisis, food and drink brands should rethink the positioning of pleasurable products.

Staying Sharp: Nutrition will be a valued tool for cognitive health management that helps power people in their jobs, hobbies and leisure time. Consumers will look for food and drink that influence cognitive capacity, manage stress levels and optimize brain function.

Cosmic Comforts: Stars, aliens and spaceships make for instantly identifiable and kid-friendly designs. But in the coming years, space will become more tangible than the mythical and magical flavor and color inspirations that have appealed to consumers looking for escapes from the reality of life on Earth.

The Worth of Water: Responsible water use will be a critical message as the realities of the planet’s stressed water resources become ever more apparent.

Waterproofed Provisions: High energy costs are impacting consumers, creating a need for ways to save energy. Brands can share how food and drink uses less energy to store or prepare.

Looking for Consumer Trends or Beauty and Personal Care trends for 2023? Register for each here:

2023 Consumer Trends: North America Spotlight
Dec. 6, 2022; 10:00 am CT | 11:30 pm ET | 12:30 pm MT | 9:00 am PT

2023 Beauty and Personal Care Trends: North America Spotlight
Dec. 6, 2022; 1 pm CT | 2 pm ET | Noon MT | 11 am PT