We are thrilled to announce that Mintel will be presenting at this year’s DVRH annual conference.
DVRH is the German Fragrance Manufacturers Association representing companies in the fragrance industry. As part of their annual conference in Munich, Susanne Krenz, Principal Analyst for Beauty and Personal Care Mintel Reports Germany, introduces Mintel’s latest market predictions.
Gain exclusive insights on our Global Beauty and Personal Care Trends 2024 combined with our most recent research by signing up for a condensed presentation deck here.
More about our presenter
Susanne Krenz
Principal Analyst
Susanne joined Mintel in 2021 as a Research Analyst for BPC, focusing on Germany. She previously worked in the fashion and lifestyle industries, bringing marketing and copywriting experience and a passion for all things beauty to her current role. Susanne holds an MSc in Strategic Project Management and a BA in Psychology and Business Studies.
Understand the forces reshaping consumer decision-making and identify opportunities for growth in 2027.
Consumers across EMEA are navigating increasingly complex economic, technological and social changes.
Beauty innovation has split into two models: rapid, culturally responsive launches that convert attention into trial, and slower, science-led development that creates defensible value and builds worlds consumers want to belong to. In the future, growth will come from matching the pace of innovation to the consumer need, rather than treating speed or retail presence as the strategy itself.
Across two keynote sessions at the Marketing Trends Theatre, Mintel will explore how evolving consumer needs, wellness expectations, advanced science and category innovation are shaping the next stage of beauty and personal care in APAC and beyond.
Join Mintel's Household Care experts as they explore the key forces shaping the future of household care and what they mean for brands looking to stay relevant and competitive in an evolving market.
Mintel will be hosting a panel discussion on 11th of November during the trade show of Cosmoprof Asia Hong Kong, exploring our 2027 Beauty & Personal Care Global Predictions.
Through On-Demand, Consulting, and Integrations, or a combination of all three, equip your business with market intelligence to help you predict what's next.
You know Mintel for world trusted data and expert analysis, well we’re the “What’s next?” team. At Mintel Consulting, we’ll help you digest the data then apply customised insights to your specific growth goals.