Mintel is excited to be partnering with Beauty Connect 2024, the #1 beauty community for unveiling innovation secrets, igniting strategic partnerships, and empowering brands to thrive.

Join us in Los Angeles on 28-30 October 2024, as we will share our latest predictions for Beauty and Personal Care on and off stage.

Hear from Mintel’s Alisha Taylor and senior industry experts as they discuss how coveted brands are balancing innovation with heritage.

October 28 – 11:10am – 11:40 am Trendsetting or Timeless: Are you Staying Relevant?

Explore the cutting edge of beauty. By embracing new ideas while staying true to their core values, Brands are securing their place in a dynamic market.

Interested in discussing further and this applies to you? Come and ask your questions as we connect the dots and reveal your opportunities for growth – register your details here.

Meet the presenter

Alisha Taylor

Senior Consultant, Mintel

Alisha is a beauty and personal care strategist specializing in product innovation and brand strategy. She leverages market insights to create innovative products and campaigns that drive growth across luxury, prestige, and mass-market segments. With a talent for identifying trends and consumer behaviors, Alisha’s data-driven approach ensures impactful product launches and lasting brand equity. Her deep understanding of beauty consumers has led to numerous successful product innovations and campaigns. While her focus is on beauty, her experience in lifestyle, fashion, and retail industries enriches her ability to craft comprehensive strategies that drive success in competitive markets.