Não perca nosso Big Conversation para Brasil! Participe com nossas analistas enquanto elas discutem o impacto dos acontecimentos recentes no comportamento de consumo dos brasileiros. Nessa webinar, Naira e Ana Paula discutirão sobre acontecimentos locais e globais que vêm afetando a vida do brasileiro, em especial seu hábito de consumo.

Ana trará dados do relatório Estilo de Vida dos Brasileiros para ilustrar como o consumidor vem se comportando atualmente e quais são as suas expectativas para o ano que vem, tanto do lado racional, quanto do lado emocional.

Conheça os Palestrantes

Naira Sato
Naira se juntou à Mintel em 2012 e atualmente é a head de relatórios para a América Latina. Durante seus 20 anos de experiência em pesquisa, Naira atuou em grandes empresas como Motorola e Unilever, que proporcionaram a ela um robusto conhecimento sobre os consumidores de toda a região de Latam.

Ana Paula Gilsogamo
Ana Paula trabalha na Mintel há mais de 5 anos e é responsável por escrever relatórios sobre o consumidor brasileiro. Possui experiência trabalhando nas áreas de planejamento estratégico de agências de propaganda e em marketing digital, desenvolvendo estratégias de comunicação para grandes empresas.

  • Retail
November 30th, 2022
8:00 AM - 9:00 AM, CT time
Webinar

Related Mintel events

Americas Food and Drink
Mintel at IFT 2026
July 14th, 2026 Chicago, United States
Mintel at IFT 2026

The food industry faces both a challenge and an opportunity with GLP-1 reshaping eating and behavioral patterns. This session…

Asia Food and Drink
Demand and Supply
July 16th, 2026 Online
Webinar: Drive Longevity Through Everyday Nutrition in 2026

As moderation reshapes drinking habits across the region, brands have a timely opportunity to win with “less, but better” choices—keeping occasions relevant while shifting growth toward lighter, more intentional drinking.

EMEA
[Webinar] The Future of British Lifestyles
July 16th, 2026 Online
[Webinar] The Future of British Lifestyles

Consumers today are more connected than ever before. Social media and other digital communications innovations mean friends and family, brands and…

Advertising and Marketing Americas
The 2026 Quirk’s Event NYC
July 29th, 2026 New York, United States
The 2026 Quirk’s Event NYC

Join Mintel at Quirk’s New York 2026 Mintel is excited to exhibit at The Quirk’s Event, taking place July…

Asia Beauty and Personal Care
Mintel at Cosmetics Ingredients Expo 2026
August 7th, 2026 Nandambakkam, India
Mintel at Cosmetics Ingredients Expo 2026

Visit the Mintel team at our booth to explore the latest consumer insights, product innovation trends, and how we help businesses stay ahead of emerging shifts.

Asia Food and Drink
Mintel at Fi Asia Indonesia 2026
September 16th, 2026 , Indonesia
Mintel at Fi Asia Indonesia 2026

In this forward‑looking speech, Mintel Associate Principal Heng Hong Tan explores the emerging trends set to shape the future of non‑alcoholic drinks in Southeast Asia — from functional benefits and protein‑led innovation to culturally rooted wellness and multisensory experiences. 

Advertising and Marketing Americas
TMRE – The Market Research Event
October 5th, 2026 Denver, United States
TMRE – The Market Research Event

Join Mintel at TMRE Mintel is excited to exhibit at The Market Research Event, taking place October 5-7, 2026…