Financial Brand Forum
Financial Brand Forum
May 9th, 2018
7:30 AM - 9:30 PM
Las Vegas, United States
Mintel will be attending the Financial Brand Forum from May 7 – May 9!
Join us on Wednesday, May 9th at 12:20pm for Direct Mail Strategies in a Digital Age in the Forum Demo Theater.
Direct Mail Strategies in a Digital Age
As marketers shift attention towards digital advertising, direct mail volume is declining; however, with higher response rates and better brand recall than digital media, direct mail has a place within an omnichannel environment. This presentation highlights how brands are incorporating digital trends within direct mail strategies to drive engagement with their target audience.
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2018-05-09T07:30:00+00:00
2018-05-09T21:30:00+00:00