Key Account Webinar – Frustration and food: a cost-of-living crisis story

People know what they’d love to eat and drink. They also know what they should eat and drink. In both cases, inflation continues to cause challenges, intensifying consumers’ feelings of frustration.

Join Mintel’s Director of Food & Drink, Alex Beckett, for this exclusive webinar as he explores how food and drink companies can help consumers to manage these frustrations. It’s also packed with reality checks, new consumer data, and exciting, yet realistic, innovation opportunities.