Join Mintel Senior Analyst Ana Paula Gilsogamo at PL Connection in Brazil on September 17, 2024 for her talk:

Private Label in LATAM: An Opportunity for Growth.

The presentation discusses the growing opportunity for private label brands in Latin America, driven by challenging economic situations and changing consumer preferences. Retailers focus on value beyond low prices, offering products that provide health benefits, convenience, and sustainability, catering to consumers’ desire for affordable yet quality options.

Meet the presenter

Ana Paula Gilsogamo

Senior Analyst – Food & Drink, Latam

Ana Paula handles Food & Drink Reports in Brazil since 2017, now also developing content for Latam markets. Prior to that, she had experience in developing digital communication and marketing strategies for leading brands. Ana holds a BA in Advertising, Postgrad in Market Intelligence, and is pursuing a History & Culture of Gastronomy postgrad.