In this webinar, we will explore the most critical trends shaping Omnichannel Marketing in 2025. Comperemedia will touch on a couple of topics including : Today’s female-driven ethos, discussing what has been coined to be “The Great Exhaustion”, and elaborating on the expectation brands have to better leverage their data.

Meet the presenters

Nicole Bond

Director of Marketing Strategy

As Comperemedia’s Director of Marketing Strategy, Nicole Bond specializes in interpreting omnichannel marketing campaigns, with a focus on channel-specific strategies. Nicole has a Master’s in Integrated Marketing Communications from Northwestern University, balancing consumer-centric motivations and data-forward marketing approaches.

Kaitlin Ceckowski

Associate Principal Consultant

Kaitlin Ceckowski is an Associate Principal Consultant on Mintel’s Consulting team, which provides custom research to Mintel clients. With a background in both marketing strategy and consumer insights, Kaitlin discovers and delivers the newest and most impactful way for Mintel clients to authentically resonate with their audiences. She joined Mintel in 2019 on the US Reports team before transitioning to Mintel Consulting in 2021.

Advertising and Marketing
Americas

On-demand(October 15th, 2024)

Webinar

Related Mintel events

Beauty and Personal Care EMEA

On-demand Online

2027 Global Beauty & Personal Care Predictions – EMEA

A New Universe Is Born. Until now, the brand sat at the centre and the consumer orbited it.

Discover more

Americas Food and Drink

On-demand Online

2027 Global Food & Drink Predictions – NAM

2027 Global Food & Drink Predictions – November 3, 2026 10 AM Central Time, USA. How…

Discover more

EMEA Food and Drink

On-demand Online

2027 Global Food & Drink Predictions – EMEA

How will food and drink brands remain relevant as consumer needs, sources of influence and social identities continue to…

Discover more

Americas Beauty and Personal Care

On-demand Online

2027 Beauty & Personal Care Predictions – NAM

Beauty innovation has split into two models: rapid, culturally responsive launches that convert attention into trial, and slower, science-led development that creates defensible value and builds worlds consumers want to belong to. In the future, growth will come from matching the pace of innovation to the consumer need, rather than treating speed or retail presence as the strategy itself.

Discover more

Advertising and Marketing Americas

On-demand Online

2027 Consumer Predictions – Americas

As consumers focused less on what they bought and more on what helped them achieve their goals, innovation moved beyond individual products and into the systems surrounding them.

Discover more

EMEA

On-demand Online

2027 Global Consumer Predictions – EMEA

Understand the forces reshaping consumer decision-making and identify opportunities for growth in 2027. Consumers across EMEA are navigating increasingly complex economic, technological and social changes.

Discover more

Americas EMEA Food and Drink