Join Comperemedia on May 23rd for a live webinar with Kendall Gadie, Research Manager of Insurance Comperemedia. In this discussion, he will recap how carriers positioned themselves during the 2022 AEP and what opportunities exist for next year’s period.
The 2022 Annual Enrollment Period (AEP) featured common themes seen in prior years, but some carriers looked to set themselves apart amidst the crowd of messages customers received as they decided on their healthcare options. While direct mail was the primary channel used by insurers, its continued decline suggests there could be an opportunity elsewhere for brands to engage with customers.
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- Americas
- Insurance
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