Organisations involved in packaging planning, research, design or development can now benefit from a brand new offering which will help support, inspire and fuel packaging projects as Mintel and SabotagePKG launch CREA PAC – the quarterly packaging inspiration box. The CREA PAC box provides a visual and textual direction…
A new business tool enabling market conditions at the touch of a button has been revealed today (15 September) as Mintel launches its new market size and share tool Global Market Navigator. GMN will provide details on over 4000 categories from 22 markets in 54 countries and is a database designed…
It’s not going to be all work and no play for today’s consumers. Even as the economy drags people down financially and emotionally, Mintel sees a continued focus on enjoyment and life fulfillment. While people around the world still feel pessimistic, Mintel sees them discovering ways to transform their lifestyles…
Chicago (June 29, 2009)—The Institute of Food Technologists (IFT) gathered in Anaheim, CA from June 6-9 to learn about innovative new food and beverage products launched around the globe. Leading market research company, Mintel, had close to 100 products on display that represented three trend categories of sweeteners, purity and…
Lynn Dornblaser to speak on sweeteners, clean labels, functional foods Chicago (June 3, 2009)—Mintel, a global leader in market, consumer and product research, will serve up the latest food and drink trends at the 2009 IFT Annual Meeting & Food Expo in Anaheim, CA from June 6-9. Each day…
Chicago (June 2, 2009)—Referring a product or service is not a new idea, it’s been around as long as people have—but is the way people make recommendations changing with the times? Despite increased online activity, new research from Mintel shows real-life referrals are still more influential to consumers than those…
New data from Mintel Comperemedia, a service that provides direct marketing competitive intelligence, shows banks are paying more attention to their customers through direct mail and email. During 2008, banks increased direct mail offers cross-selling additional products and services to current clients by 57% (from 2007). Over the same time…
Industry sectors set to benefit despite tough economic conditions have been revealed as Mintel announces updated market forecasts in light of recession. Despite tough market conditions the research reveals that over a third (37%) of over 400 sectors monitored by Mintel are re-forecast to grow this year. The findings…
Following President Barack Obama’s address to the nation Tuesday evening, Mintel expert Joan Holleran comments on the importance of recovering trust in America this year. Mintel expects trust-building to emerge as the paramount concern of 2009. “In the first two months of 2009, we’ve already seen the dire need…
Mintel is delighted to announce that it has been awarded Business Superbrands status. As a Business Superbrand, Mintel has been singled out as having established the finest reputation in its field and has been voted one of the top four marketing services agencies in the UK. Mintel’s achievement had…
Consumer survey shows compact car owners less satisfied than other drivers As Detroit struggles with a disappointing year-end, market research firm Mintel has uncovered another problem for automakers: consumer dissatisfaction with small cars. In a new consumer study, Mintel found that only half of small car-buying respondents (51%) say…
Taste tests centered around three themes: ingredient sustainability, inherent goodness of ingredients and healthy food for kidsTop of mind at IFT 08—the Institute of Food Technologists (IFT) annual meeting and food expo—was, what’s the next big thing in food and drink? Mintel took attendees one step closer to answering that…
