While the recent boom in e-books and e-readers may have been good news for book loving Brits, some fear that the fate of the tradional printed book may be at stake as a result. However, as the nation’s thoughts turn to literature in time for World Book Day (3 March)…
Chicago (February 10, 2011) – Black or silver? Sedan or coupe? Compact or hatchback? Consumers have much to consider when they’re on the hunt for a new car. But, according to Mintel research, it’s a hassle-free sales environment that really gets shoppers’ motors running, as 27% of consumers who have…
Chicago (November 22, 2010) – Black Friday is upon us and as a result, many shoppers will be combing their favorite stores for the best bargains in an effort to save money during the pricey holiday season. Exclusive online sales, door busters and coupons are also ways to save, and…
In an age when time is displayed on a whole host of electrical devices, today, as many as one in seven Brits claim they have no reason to wear a watch as they use their mobile phone or PC to tell the time, according to new research from Mintel. And…
Chicago (October 13, 2010) – Your neighbor may be borrowing more than just a cup of sugar… according to a recent Mintel report, home Internet services saw revenues increase by only 3% over the past five years and WiFi pirating could be part of the reason why. Some 72% of…
Whether its Cupcakes or Cordon Bleu, home baking has boomed during the recession. However, latest research from Mintel reveals that it is no longer the bookshelf consumers are reaching for to learn how to do it but the internet, as over half (52%) of Brits now say that they get…
It’s the scenario that every household in the nation dreads, mounds of utility bills piling up on the bureau and no time to deal with them. But now Mintel predicts that for many, this time-consuming chore is about to end, as around half of all UK households will be signed…
Chicago (June 8, 2010) – Mintel Comperemedia, a service that provides direct marketing competitive intelligence, is expanding its services to include online advertising tracking. With this addition, Mintel Comperemedia is unique in providing clients with a single source of intelligence for digital and print marketing. The new service monitors…
Chicago (June 2, 2010) – Mintel Comperemedia, a service that provides direct marketing competitive intelligence, reports that direct mail is on the rise. In Q1 2010, 6.1 billion direct mail pieces were received by US consumers, up from 5.3 billion in Q4 2009, representing a significant 16% increase. The insurance…
Commenting on the election result, Richard Perks, spokesman for Mintel said: “There have been dire predictions of what a hung Parliament could mean for the UK’s economy. For consumers, though, abstract discussions about yield curves and deficits take second place to what this might mean for unemployment and mortgage rates.
Chicago (March 24, 2010) – With the April 15 deadline for IRA contributions quickly approaching, new data from Mintel Comperemedia, a service that provides direct marketing competitive intelligence, suggests that March will be a record month for IRA direct mail. January 2010 was an impressive month for IRA direct mail,…
While abandoned by many with the onset of responsibility and maturity, it seems the market for motorcycles and scooters is set for something of a revival – as consumer nostalgia drives demand. The motorcycle and scooter market is ridin’ high as new research from Mintel predicts that sales of…
