From this year’s signals to tomorrow’s trends: 2026 Global Beauty & Personal Care Predictions
Our 2026 Global Beauty & Personal Care Predictions move beyond next year’s trends to predict the themes shaping the BPC industry through 2030 and beyond.
In a world of constant change, traditional beauty trends analysis falls short. This isn’t just about planning for next year; it’s about anticipating and shaping what’s possible in the future of beauty.
We’ve distilled the pivotal predictions that will define the next era of BPC: the critical moment in beauty’s evolution into a health-integrated category, the rise of multi-sensory experiences, and the human-led beauty revolution. These trends are positioned within a strategic framework that gives you clarity on long-term consumer behaviours, so you can lead your brand into the future.
The 2026 Global Beauty & Personal Care Predictions are:
1. Metabolic Beauty
Our predictions indicate a pivotal moment in beauty’s evolution into a health-integrated category, with metabolic beauty taking center stage. With consumers’ increasing focus on holistic wellness, the union of technological innovation and demand makes this year pivotal for wellness-driven beauty.
2. Sensorial Synergy
The growing need for emotional wellness is driving a sensory evolution in beauty. With innovations in fragrance, sound, and touch, beauty is becoming less about outcomes and more about experiences. The beauty industry will be defined by products that make consumers feel and smell as good as they look.
3. Beyond the Algorithm: The Human Touch Revolution
As consumers tire of AI-driven perfection, 2026 ushers in a shift toward raw, flawed, and creative human expression, reframing imperfection as a source of value. Brands can drive deeper connections by embracing flaws and using technology to enhance creativity, not overshadow it.
Once you’ve read the Predictions… what’s next?
That’s where Mintel Consulting comes in. We’ll help you turn Mintel’s Predictions into tailored strategies for your brand—translating behavioural analysis into actionable opportunities that drive market growth, fuel consumer demand, and sharpen your innovation strategy.
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Our methodology
Built on the seven Mintel Trend Drivers—Wellbeing, Surroundings, Technology, Rights, Identity, Value, and Experiences—our methodology supports the fluid acceleration or deceleration of a trend according to the reality of individual markets. This ensures we remain adaptive, reactive to change and focused on the future.
Our predictions are built on a foundation of robust data and expert analysis. This unmatched combination ensures that what you read and discover is meaningful, actionable and provides the clarity you need to move beyond reacting to the future and to start shaping it.
