Cheers! 8 boozy products to revitalise beauty regimes

February 15, 2018
3 min read

While alcohol’s effects on skin are infamous among those who have ever woken up after a night of drinking with dull, dehydrated complexion, booze-inspired beauty products keep appearing in women’s and men’s bathroom cabinets. Indeed, the beauty sector is taking inspiration from the popularity of the craft alcohol market, with boozy beauty products holding appeal with consumers looking for something niche and unique.

As Dry January already seems just a distant memory, we take a look at some of the most interesting alcohol-inspired beauty products from around the world:

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Chateau Labiotte Wine Lip Tint, South Korea: This long-wearing lip tint dyes the lips with a bold yet delicate colour that resembles wine. The shades are inspired by famous grape varieties, such as Shiraz Red, Merlot Burgundy and Orange Chardonnay.

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Jacks Original Beer Shampoo, Australia: Formulated with real beer and fermented barley, it’s said to gently remove stubborn hair products while preparing for better styling. Rich in protein, it helps to smooth hair follicles, leaving the hair nourished and shiny.

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Cantu Shea Butter Refresh Apple Cider Vinegar Root Relief, US: This leave-in product features apple cider vinegar, peppermint oil and shea butter, and it’s designed to refresh, condition and soothe itchy and irritated scalps.
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Tonymoly I’m Real Red Wine Mask Sheet Pore Care, South Korea: Enriched with wine extract, this sheet mask is designed to tighten uneven skin texture, reducing the appearance of enlarged pores.
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Toni Gard A Better Man Roll-On Deodorant, Germany: A roll-on deodorant with top notes of Italian bergamot, a hint of pepper and the stimulating harmony of gin and tonic.
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Bomb Cosmetics Pina Colada Shower Butter, UK: This rich, creamy shower gel featuring shea butter is semi-solid at room temperature. It’s said to moisturise and condition the skin and it contains lemon and lime essential oils.
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Skin Genie Apple Cider Vinegar Soap, Philippines: A face soap with antibacterial, anti-fungal and antiviral properties to help prevent acne and skin infections. According to the manufacturer, it unblocks pores and can be used on all skin types, even by kids.
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The Body Shop Virgin Mojito Body Butter, UK: A freshly scented body butter fragranced with a twist of zesty lime and the scent of mint extract from the Caribbean.

Charlotte Libby
Charlotte Libby

Charlotte is a Global Colour Cosmetics and Fragrance Analyst. Her expertise lie in consumer behaviour, trends and product innovation.

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