[Webinar] 2025 Global Food & Drink Trends - Americas
- Americas
- Food and Drink
Click Register Now to attend the webinar and receive the recording post-event!
Consumers are complex beings who often act in inconsistent ways. Mintel’s 2025 Food & Drink Trends are rooted in the paradoxes that influence consumer behaviors and attitudes toward food and drink. For example, a person might set a goal to eat more vegetables, but then pair a healthy salad with French fries … and a dessert. Mintel’s four 2025 Food & Drink Trends explore the contradictions in how consumers traverse between health and indulgence. In addition, the trends also investigate the communication challenges that will emerge as the supply chain adjusts to local and global disruptions from extreme weather, geopolitical events and technological innovations.
Attendees of this webinar will learn:
- How these global trends are predicted to take shape in the US and Canada
- Inspiration on how brands can respond to these trends in 2025
- Mintel’s expert forecasts on how the trends will evolve in the next two to five years
In this insightful analysis, consumer curiosity takes center stage, emphasizing the pivotal roles of knowledge, learning, and understanding. This transformative shift not only empowers brands but also ensures a seamless connection with the aspirations of consumers.
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