S01 Ep12
Predicting the future of (fake) news
TV may still be the main news provider for consumers across the world, but issues of trust and credibility are undermining the institutional role of traditional media outlets. As cynical and critical audiences increasingly question the media, what does the future of news look like? Are subscription-based models the answer to fake news? Can readers’ loyalty save struggling media outlets? And how can news platforms gain younger consumers?
Whether commuting on the train, running in the park or sitting at your desk, Mintel’s podcast series ‘Little Conversation’ brings you fresh ideas, bold innovation and data-driven intelligence.
TV may still be the main news provider for consumers across the world, but issues of trust and credibility are undermining the institutional role of traditional media outlets. As cynical and critical audiences increasingly question the media, what does the future of news look like? Are subscription-based models the answer to fake news? Can readers’ loyalty save struggling media outlets? And how can news platforms gain younger consumers?
About the Author
Mintel News
For the latest in consumer and industry news, top trends and market perspectives, stay tuned to Mintel News featuring commentary from Mintel’s team of global category analysts.
-
Discover your next big breakthroughGet smart fast with our exclusive market research reports, delivering the latest data, innovation, trends and strategic recommendations....View Reports -
2027 Global PredictionsDiscover the predictions set to shape 2027. Download now to uncover the shifts set to reshape consumer behaviour and what they mean for your market for the years ahead....Download Insights -
Are you after more tailored solutions to help drive Consumer Demand, Market Expansion or Innovation Strategy?Ask for a customised strategic solution from Mintel Consulting today....Find out more
Free market intelligence downloads
-
Consumer ResearchDownload
2027 Global Predictions
Explore our Global Predictions set to redraw consumer markets in 2027 and beyond. See what is changing, where new opportunities are opening up and how your brand can act on them.Download -
Beauty and Personal CareDownload
Beyond Skincare Protection
Discover the emerging trends and innovation opportunities for beauty and personal care brands within the skincare space in 2026 and beyond.Download -
Beauty and Personal CareDownload
Biohackers: What Sleephacking Means for CPG
In this report, we explore how consumers are biohacking their sleep to uncover how their needs are evolving, and what this means for CPG innovation.Download -
Food and DrinkDownload
Food & Drink Landscape: Asia Pacific 2026
Explore the key shifts shaping food and drink across Asia Pacific, from evolving definitions of value to everyday performance and culturally relevant innovation.Download -
Beauty and Personal CareDownload
Beauty & Personal Care Landscape: Asia Pacific 2026
Beauty and personal care in APAC is increasingly intersecting with health, functionality and longevity, creating new consumer expectations and trends.Download -
Consumer ResearchDownload
The Visibility Gap™
Rooted in the US Midwest, South, and Southeast, the Missed Majority reflects a broader consumer mindset often underrepresented in the data signals brands rely on most.Download -
Consumer ResearchDownload
The Connection Economy
The UK has moved from omni- into permacrisis as economic pressure, geopolitical instability, the climate crisis and the accelerating race around AI have become part of everyday life.Download -
Consumer ResearchDownload
The New World of Wellness from Mintel
Gain a complete view of the wellness marketplace and unlock wellness opportunities with predictive insight, thought leadership and the direction to fuel growth.Download
