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Mintel in the Media – this week's highlights

February 22, 2013

Mintel in the Media is a weekly review, bringing together a selection of the hottest press stories showcasing Mintel’s data and analysis from around the world. Highlights this week include:

US:

  • The Wall Street Journal: The Push for Grown-Up ‘Squeezies’. Kids (and those purchasing their food) have taken to pouches quickly. Last year, about 40% of new baby-food products or flavors came in pouches. In 2007, 2% of new baby-food products or flavors entered the market in a pouch, according to Benjamin Punchard, senior global packaging analyst at Mintel.
  • Chicago Buisness Journal: Think agile: Mintel moves to a new Chicago homebase
  • Reuters: Analysis: Health-conscious Americans hurt aluminum can market. “In the last couple of years we have seen the emergence of cans as a package for fruit juices, iced teas and in new categories such as ready-mixed cocktails,” said Benjamin Punchard, senior global packaging analyst at Mintel.
  • Chicago Tribune: Analysis: Health-conscious Americans hurt aluminum can market.
  • USA Today: Taco Bell adds Cool Ranch Doritos Tacos. Product extensions are rarely as successful as the products they mimic, warns Lynn Dornblaser, director of innovation and insight at the research firm, Mintel. What’s more, she says, the flavor profile isn’t quite the “natural” that regular Nacho Cheese Doritos are when paired with tacos.
  • CCTV America: General Motors Unveils Clean Diesel Passenger Car. Watch the exclusive interview to Mintel’s Automotive analyst Colin Bird on the importance of the Chevy Cruze Clean Turbo Diesel
  • The Wall Street Journal: Americans swear off french fries. According to a study by Mintel, the number of potato-based side dished listed on restaurant menus grew 11.8% between 2007 and 2012.
  • Credit Card.com: Rate survey: Rates hold steady at 14.96 percent. “We’re not seeing the 18- or 21-month [promotional] interest rate we have in the past,” says Andrew Davidson, a senior vice president at Mintel Comperemedia, which tracks direct mail offers.
  • The Wall Street Journal: Pet-Food Brand’s Image Bites Back Colgate. Sales of pet food topped $18 billion in 2011 in the U.S., up 15% from 2006, according to market research firm Mintel Group, which expects pet food sales to hit $21.2 billion by 2016.
  • Fox News: High-protein bars, shakes not healthy? In 2012, 19 percent of new food and beverage products launched in the United States were labelled as being “high-protein,” according to Mintel, a market research company. That’s higher than anywhere else in the world, including India (9 percent), and the United Kingdom (7 percent), Mintel said.
  • The New York Times:  In travel, we’re all Boomers. In a study of the impact of the economy on vacation travel among boomers, the market research company Mintel posited that boomers are “ideal candidates” for upscale camping, fondly referred to as glamping.
  • CNBC: In travel, we’re all Boomers. In a study of the impact of the economy on vacation travel among boomers, the market research company Mintel posited that boomers are “ideal candidates” for upscale camping, fondly referred to as glamping.
  • Bloomberg: Billionaire Perfetti Brothers Add to Italy Candy Fortune.“They’re really playful in their product mix,” said Marcia Mogelonsky, Director of Insight at market researcher Mintel Food and Drink.
  • Supermarket News: Hummus Category Spreads Out at Retail. “Ethnic spread usage is most popular with consumers 25-34 years old and the usage index also goes up with income levels,” said Mintel analyst Patty Johnson. “Hummus, made with garbanzo beans and tahini sauce (sesame seeds) are both products that Hispanics are familiar with. Hummus can be positioned as a healthy and nutritional snack that the entire family can enjoy,” said Mintel analyst Leylha Ahuile.
  • Hispanic Ad: Hispanic men present opportunities for marketers. Leila Ahuile, senior multicultural analyst at Mintel, said: “Everywhere we look marketers are directing their focus on Latinas, but brands are forgetting to talk to Hispanic men. Ignoring Hispanic men is an unwise mistake as this growing group, like most men in the US, has taken on a greater role with household chores, caring for children and shopping for the household.
  • Hispanic Retail 360: Hispanic Men Offer Opportunities for Marketers.

 

UK

 

BRAZIL

  • Exame: Balas e Chicletes ficam mais caros no Brasil. O preço médio da categoria cresceu 23% entre 2007 e 2011, de R$ 33,00 o quilo, para R$ 44,00. Os chocolates acompanham a tendência e no mesmo período registraram aumento de 20% , passando de R$ 22,00 para R$ 26,00 por quilo. As informações são do relatório da Mintel.
  • Mundo do Marketing: Balas e chicletes ficam mais caros no Brasil. O preço médio da categoria cresceu 23% entre 2007 e 2011, de R$ 33,00 o quilo, para R$ 44,00. Os chocolates acompanham a tendência e no mesmo período registraram aumento de 20% , passando de R$ 22,00 para R$ 26,00 por quilo. As informações são do relatório da Mintel
  • Associação Brasileira de Supermercados: Mercado de mascar sofisticado. O mercado brasileiro de doces e chicletes saiu da casa dos R$ 8 bilhões, em 2007, e atingiu cerca de R$10,8 bilhões noano passado, segundo levantamento da Mintel, consultoria especializada emtendências de consumo. A expectativa para os próximos anos é de um crescimento médio de 5% a 6%e que chegue à marca dos R$ 14 bilhões em2017
  • Brasil Econômico: Coluna Encontro de Contas. Mercado de Mascar Sofisticado
  • O Globo: Coluna Negócios & Cia. É Doce1 e 2
  • O Globo: Coluna Negócios & Cia. Loura Cara

 

APAC

  • China Daily: Starbucks keeping its brand full of beans. The number of cafes in China doubled from 15,898 in 2007 to 31,783 in 2012. In contrast, the nation’s teahouses grew by only 4 percent to 50,984 during the same period, according to a recent report from UK-based research company Mintel Group Ltd.
  • Reuters India: Analysis: Health-conscious Americans hurt aluminum can market. “In the last couple of years we have seen the emergence of cans as a package for fruit juices, iced teas and in new categories such as ready-mixed cocktails,” said Benjamin Punchard, senior global packaging analyst at Mintel.
  • Wall Street Journal: Targeting Grandpa: China’s Seniors Hunger for Ads. According to a new report from global market research firm Mintel, only 8% of elderly Chinese consumers feel that marketers adequately target them with advertising and products.
  • Retail Asia: Private label juices set to soar in India. Ranjana Sundaresan, Food and Drink Analyst – India at Mintel, said fruit juice consumption in India has seen incredible growth in the past few years, especially in urban and semi-urban areas.
  • Macau Daily Times: Yum profits hit as China renews consumer protection push. Regulation and supervision in China’s food manufacturing and processing industry has lagged the industry’s significant growth in the past decade, market researcher Mintel Group said in a report last year.
  • Inside Retail Asia: Retailers urged to target Chinese elders. Market research firm Mintel says elderly Chinese consumers don’t feel adequately targeted by local retailers and marketers.
  • Bloomberg Businessweek: Suppress Starbucks
  • Hindu Business Line: Private label juices score over company brands In the juice category, private labels from retailers have been gaining acceptance among Indian consumers as they have better value and prices compared to branded ones from Indian and multinational companies, says a report by Mintel, a global supplier of consumer, product and media intelligence.

 

EMEA

Sian Brenchley
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