Less than a minute

The 2011 Mirren New Business Conference was nothing short of a huge success. Agencies large and small were in attendance, getting up to speed on the latest best practices for pitching and growing their businesses.

Mintel played a huge role in the show and we were happy to network with some of the best in the industry. On Monday, we helped support the Live Pitch Competition. Teams competed on a campaign for a new Nestle Lean Cuisine product for men. Using Mintel data and expert analysis, they were able to back their pitches with data. (That’s what we do after all!). Then on Wednesday, Grace Cheow presented on tech and digital trends, and what that means for agencies pitching these accounts. She gave out some great insights into which issues and topics to pay attention to.

We’re already thinking about 2012 and how we can work to deliver even more to Mirren attendees. Stay tuned to see what we decide…

Joanna Gueller
More from Mintel
  • Mintel Store Reports
    Discover your next big breakthrough
    Get smart fast with our exclusive market research reports, delivering the latest data, innovation, trends and strategic recommendations....
    View Reports
  • Mintel 2026 Global Predictions
    2026 Global Predictions
    Our Predictions go beyond traditional trend analysis. Download to get the predictive intelligence and strategic framework to shape the future of your industry in 2026 and beyond. ...
    Download now
  • Mintel Consulting
    Are you after more tailored solutions to help drive Consumer Demand, Market Expansion or Innovation Strategy?
    Ask for a customised strategic solution from Mintel Consulting today....
    Find out more
Related insights
Envisioning Tomorrow’s Healthcare  Envisioning Tomorrow’s Healthcare 
World Expo Osaka: A Journey Through the Future(s) World Expo Osaka: A Journey Through the Future(s)
The Future is Predictive: How Mintel and Black Swan’s Partnership Will Redefine Front-end Innovation The Future is Predictive: How Mintel and Black Swan’s Partnership Will Redefine Front-end Innovation
4 Pillars to Creating Effective AI Prompts 4 Pillars to Creating Effective AI Prompts
Unveiling the Trends Driving Ingredient Innovation in the Food Industry Unveiling the Trends Driving Ingredient Innovation in the Food Industry
Celebrating a Year of Giving Back: Mintel’s 2023 Journey in Community Impact Celebrating a Year of Giving Back: Mintel’s 2023 Journey in Community Impact
Subscribe to Mintel Spotlight
Related articles
Envisioning Tomorrow’s Healthcare 
October 10, 2025
Mintel
Article
Envisioning Tomorrow’s Healthcare 
Explore Osaka’s Healthcare Pavilion, where tech, nutrition, and regenerative medicine reimagine the future of healthcare and wellbeing.  The ‘Nest for Reborn’ atrium viewed from the second floor. The…
Read more
World Expo Osaka: A Journey Through the Future(s)
October 10, 2025
Mintel
Article
World Expo Osaka: A Journey Through the Future(s)
From digital identity to shared humanity, explore key insights and reflections from World Expo in Osaka.  The World Expo 2025 in Osaka is the latest in a longstanding series of…
Read more
Black Swan Data
June 3, 2025
Mintel
Article
The Future is Predictive: How Mintel and Black Swan’s Partnership Will Redefine Front-end Innovation
We live in a business climate defined by volatility and rapid change. Markets shift faster, geopolitical forces cut deeper, and consumer trends mainstream overnight. For brand leaders, knowing what consumers…
Read more

Free market intelligence downloads

Subscribe
Podcast
Downloads
Events