National Cycle to Work Day – Britain’s two wheeled commute shifts up a gear

September 4, 2014
Less than a minute

This National Cycle to Work Day comes at a time when cycling in the UK is more popular than ever. With a 14% increase over the last five years in the sales of bicycles, as the market has grown from £639 million in 2008 to £754 million in 2014, more and more of us are identifying with the sport than ever before.

When it comes to cycling to work, 28% of current cyclists in the UK say that they usually ride to their place of work, up from 25% who said the same in 2013. With 35% of Brits describing themselves as cyclists, cycling could continue to pedal forward for some time to come.

Below we take a more in depth look at cycling across the UK.

0255 Cycling infographic v26

Michael Oliver is Senior Leisure and Media Analyst at Mintel. Having worked with Mintel for over two decades, Michael has worked across many research industries, including food and drink and retail. As a key industry spokesperson for the leisure industry, Michael has most recently been approached by the national media to discuss the state of the nation’s theme park, music festival and cycling industries.

Michael Oliver
More from Mintel
  • Mintel Store
    Mintel Store
    Get smart fast with our exclusive market research reports, delivering the latest data, innovation, trends and strategic recommendations....
    View reports
  • Mintel Leap
    Mintel Leap is a revolutionary new AI-powered platform that will transform your research process....
    Book a demo
Subscribe to Mintel Spotlight
Related articles
March 12, 2024
The video gaming industry is experiencing a welcome shift, with women gamers making up a significant and ever-growing portion of the player base. Nearly three-quarters of women play video games,…
February 16, 2024
You’ve just sat down. VR Headset on. What now? This article aims to get you inside the head of your consumer. As a gaming brand, it can be tough to…
February 6, 2024
Bicycles have been a part of our world for over two hundred years, and even now, the world of cycling is ever-changing. With fluctuating economic conditions impacting the popularity of…

Download the Latest Market Intelligence