Chicago (August 15, 2011) – It is with great pleasure that Andrew Davidson, Senior Vice President, Mintel Comperemedia, welcomes Gary Wooley as the direct marketing competitive intelligence provider’s new Director, Insurance Consulting. Gary Wooley will bring a fresh perspective to the insurance landscape and boost Mintel Comperemedia’s reputation as a…
Chicago (March 23, 2011) – Leading market intelligence provider, Mintel and leading technology and online research partner GMI (Global Market Insite, Inc.) have been announced today as the winners of the Quality in Research Award at the 2011 Advertising Research Foundation (ARF) Great Mind Awards. The 2011 Quality in Research…
Mintel, the global leader in market and consumer intelligence, has predicted the worldwide consumer packaged goods (CPG) trends set to make an impact in 2011. “These annual predictions represent continuations of current big-picture trends, rather than major changes in the marketplace and what companies are doing,”notes Lynn Dornblaser, director of…
While consumers are still reeling from the aftershock created by the global economic crisis, lessons have been learnt, behaviours changed and consumer adaptability has created a new way of life. With that in mind, Mintel predicts nine key consumer trends for the year ahead, examining how long term behaviour has…
Chicago (August 9, 2010) – The Institute of Food Technologists (IFT) gathered in Chicago from July 18-20 to learn about innovative new food and beverage products launched around the world. Mintel, the global leader in market and consumer intelligence, continued its tradition of hosting the Global New Products Pavilion, innovative…
Following the UK election result, exclusive new research from Mintel reveals just 8% of consumers think that the election result was good for their financial situation, with just a few more (15%) saying they thought it was good for the economy. Commenting on the research, Richard Perks, spokesman for Mintel…
Chicago (May 11, 2010) – Mintel Comperemedia may have found the secret weapon many banks need to help combat consumer distrust: social media. Less than half of respondents to a recent survey stated that they believe their bank is a company they can trust, and a full 50% stated that…
International industry-leading market intelligence provider Mintel has today (24 February) unveiled updated branding to mark a shift in its company strategy. The revised branding incorporates a new logo, visual identity and tagline – ‘Intelligence in time’ – to reflect Mintel’s focus on delivering actionable and current market intelligence. It follows…
Chicago (January 8, 2010)—Mintel International Group announces the appointment of Pete Giannakopoulos as President of Mintel Americas’ Consumer Packaged Goods (CPG) business. As President of Mintel CPG Americas, Pete Giannakopoulos will oversee the continued expansion of Mintel’s consumer and market research offerings, leveraging Mintel’s substantial global resources…
Chicago (December 21, 2009)—Will organic become standard fare? While trading down and out of some segments is common during tough economic times, consumers that buy natural and organic food are staying loyal to this health-conscious category. A recent survey from market research firm Mintel shows that nearly…
Following this year’s global economic recession, consumers are ready to reset and start fresh for 2010. Mintel predicts seven key consumer behaviour trends for the year ahead, looking at how this year’s adversity created a new set of values. In 2010, resilience will define consumer behaviour, as people’s strengthened resolve…
Chicago (December 9, 2009)–The recession hasn’t pulled the plug on marketing direct mail for Medicare. On the contrary, Mintel Comperemedia, a service that provides direct marketing competitive intelligence, predicts insurance companies will actually increase Medicare direct mail during this year’s Annual Election Period (November 15-December 31, 2009). Observing a…
