Divya Arora

Director – Innovation & Strategy at Sacheerome

We invested in Mintel’s Global New Products Database (GNPD) platform and have been using it for a year. Mintel has been a perfect fit as its offerings support Sacheerome’s vision to be innovative and stay ahead of the curve. By keeping a watchful eye on local and global trends, we help support our customers in ‘what’s next’ across the gambit of FMCG products. Dealing with a large pool of very demanding partners, our endeavour is to provide out-of-the-box solutions – a task that has been made simpler by the Mintel team which supports our search for the novel. Their team’s keen insight on the market supports our team’s inquisitive minds and assists in NPD at various stages of the business.

It has been a wonderful partnership with Mintel so far, a journey that we endeavour to continue with for time to come!

Sacheerome photo

We are a group of innovators, creative thinkers, and collaborators designing fragrances and flavours that evoke senses and stir feelings. Wielding the power to make you time travel, our creations transport you into nostalgic memories and future dreams. Beginning our journey in the early 1900s, our passion to push the envelope has led us to establish new benchmarks in the industry. Today, we are one of the leading manufacturers and suppliers of concentrated fragrances and flavours. Our global team, invaluable partnerships, and pioneering native creations propel our business strategy and future endeavours. Armed with technological expertise, superior quality, and a curious mindset, we are committed to continue expanding globally and establishing India at the forefront of the fragrance and flavour industry.

Mintel GNPD

With global coverage of key new products launched, Mintel GNPD is your destination for data, analysis and insight on product and packaging innovation.