S04 Ep102
Mental health: What consumers want and how brands navigate the landscape

[This episode originally aired in April 2021.] Mental health awareness, impact, and support have become key concerns in recent years and have been accelerated by the pandemic. Host Edward Bergen sits down with consumer and industry experts in the health and wellness, food and drink, and beauty and personal care spaces to discuss the dynamic consumer landscape of mental health awareness. With the majority of global consumers acknowledging that they experience stress, anxiety, and burnout in their daily lives, there are unique opportunities for CPG and DTC brands to create accessible and approachable products and solutions. What roles should brands play in supporting consumers’ mental health journeys? Listen now to find out!

[This episode originally aired in April 2021.] Mental health awareness, impact, and support have become key concerns in recent years and have been accelerated by the pandemic. Host Edward Bergen sits down with consumer and industry experts in the health and wellness, food and drink, and beauty and personal care spaces to discuss the dynamic consumer landscape of mental health awareness. With the majority of global consumers acknowledging that they experience stress, anxiety, and burnout in their daily lives, there are unique opportunities for CPG and DTC brands to create accessible and approachable products and solutions. What roles should brands play in supporting consumers’ mental health journeys? Listen now to find out!

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Meet the Host
Edward Bergen
Consultant
Meet the Guests
Andrea Wroble
Senior Health and Wellness Research Analyst, Mintel Reports US
Alex Beckett
Associate Director, Mintel Food & Drink
Andrew McDougall
Associate Director, Mintel Beauty & Personal Care
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