Join us as we dive into three of Mintel’s five new Global Consumer Trends and get a head start on what consumers across South APAC will want and why in 2023.
International Localism: With so much global uncertainty (the economy, sustainability, supply chains and conflict), there will be a greater movement to protect local resources and boost local businesses.
Intentional Spending: Moving through uncertainty requires a wise use of resources. Consumers are refocusing on what value means to them and are spending more intentionally.
Hyper Fatigue: The fast pace of daily life, growing use of technology and having to move from crisis to crisis are creating fatigue among consumers, requiring brands to lend a helping hand.
Understand the forces reshaping consumer decision-making and identify opportunities for growth in 2027.
Consumers across EMEA are navigating increasingly complex economic, technological and social changes.
Beauty innovation has split into two models: rapid, culturally responsive launches that convert attention into trial, and slower, science-led development that creates defensible value and builds worlds consumers want to belong to. In the future, growth will come from matching the pace of innovation to the consumer need, rather than treating speed or retail presence as the strategy itself.
Across two keynote sessions at the Marketing Trends Theatre, Mintel will explore how evolving consumer needs, wellness expectations, advanced science and category innovation are shaping the next stage of beauty and personal care in APAC and beyond.
Join Mintel's Household Care experts as they explore the key forces shaping the future of household care and what they mean for brands looking to stay relevant and competitive in an evolving market.
Through On-Demand, Consulting, and Integrations, or a combination of all three, equip your business with market intelligence to help you predict what's next.
You know Mintel for world trusted data and expert analysis, well we’re the “What’s next?” team. At Mintel Consulting, we’ll help you digest the data then apply customised insights to your specific growth goals.