Beauty-verse: Navigating emotional selling in a new era
Date & Time: Nov 24(Wednesday), 13:00 – 14:15 SGT
While the beauty industry already sells emotionally, the COVID-19 has introduced the metaverse, where the dynamics between digital and offline have collided, further complicating and disrupting the usually linear customer’s journey. Learn about how beauty can rekindle the industry’s slant towards playfulness to stay relevant and continue winning customers in the post-pandemic world.
Drawing from beauty product examples, we explore how beauty innovates and collaborates, builds bonds and creates emotional connection in this new era.
Register for free now!
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