Beauty-verse: Navigating emotional selling in a new era
Date & Time: Nov 24(Wednesday), 13:00 – 14:15 SGT
While the beauty industry already sells emotionally, the COVID-19 has introduced the metaverse, where the dynamics between digital and offline have collided, further complicating and disrupting the usually linear customer’s journey. Learn about how beauty can rekindle the industry’s slant towards playfulness to stay relevant and continue winning customers in the post-pandemic world.
Drawing from beauty product examples, we explore how beauty innovates and collaborates, builds bonds and creates emotional connection in this new era.
Register for free now!
Related Mintel events
Cosmobeauté Philippines 2026
Join Mintel at Cosmobeauté Philippines 2026 to discover where the next wave of beauty growth in Southeast Asia is emerging.
Growth Asia Summit 2026
Mintel will be attending Growth Asia Summit 2026 in Singapore, where industry leaders will explore the future of food, health and nutrition innovation across Asia.
Mintel at IFT 2026
The food industry faces both a challenge and an opportunity with GLP-1 reshaping eating and behavioral patterns. This session…
The 2026 Quirk’s Event NYC
Join Mintel at Quirk’s New York 2026 Mintel is excited to exhibit at The Quirk’s Event, taking place July…
TMRE – The Market Research Event
Join Mintel at TMRE Mintel is excited to exhibit at The Market Research Event, taking place October 5-7, 2026…
