Virtual event – Date & Time: Thursday 2nd December– 9:00 AM CET
Mintel’s Global Household Analyst, Richard Hopping, will be presenting “How to position your bio-based homecare products for success” at the Bio-based Homecare Products Virtual Forum on the 2nd of December. Richard will analyse:
What are the critical aspects that consumers are looking for in cleaning products
What types of products are being launched around the world that are well-positioned for success
How can brands position their bio-based products safe, better for the environment, and crucially still effective?
As moderation reshapes drinking habits across the region, brands have a timely opportunity to win with “less, but better” choices—keeping occasions relevant while shifting growth toward lighter, more intentional drinking.
Visit the Mintel team at our booth to explore the latest consumer insights, product innovation trends, and how we help businesses stay ahead of emerging shifts.
In this forward‑looking speech, Mintel Associate Principal Heng Hong Tan explores the emerging trends set to shape the future of non‑alcoholic drinks in Southeast Asia — from functional benefits and protein‑led innovation to culturally rooted wellness and multisensory experiences.
Through On-Demand, Consulting, and Integrations, or a combination of all three, equip your business with market intelligence to help you predict what's next.
You know Mintel for world trusted data and expert analysis, well we’re the “What’s next?” team. At Mintel Consulting, we’ll help you digest the data then apply customised insights to your specific growth goals.