COLAMICQ 2021
COLAMICQ 2021
May 10th, 2021
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Marketing Trends in Color Cosmetics
The COVID-19 crisis strongly hit the makeup industry, with the shift of consumers’ lifestyles and priorities. In this presentation we will present a brief perspective of Latin American consumers’ behaviors, routines and main opportunities for innovations that attend consumers’ new desirable attributes in makeup.
**Presentation will be in Portuguese