Cosmohome Tech Expo 2022
21-22 April | Bombay Exhibition Centre, Mumbai, India
This year, Mintel will be exhibiting at the annual Cosmohome Tech Expo 2022, taking place 21-22 April 2022 at Bombay Exhibition Centre, Mumbai, India.
Join us as we shine a spotlight on the latest beauty innovations from around the globe and be inspired for your next big beauty innovation.
Want to know more about the beauty landscape? Come chat with our team at Booth 64, Hall 1 and get to know the latest market shifts and consumer trends shaping the industry. You will also have the opportunity to learn about Mintel’s full suite of products and services.
Engage with our expert
Opportunistic future for shampoos in the next normal
By Tanya Rajani, Beauty & Personal Care Analyst, India, Mintel
21 April 2022, 12.20-12.50 PM IST
In her presentation, Tanya will shine a spotlight on the shampoo category, where the opportunities lie and how brands can bring excitement back to shampoos with scalp care. She will discuss how in APAC, innovations continue to take heed of the focus on scalp health. While in India, shampoo launches continue to focus on improving the hair and are stagnating and losing intrigue. Rather than just focusing on improving the hair, there is an opportunity for shampoos to follow other APAC markets and capture the attention of consumers by focusing on scalp health.
If you would like to book an on-site demo session at our booth, or would simply like to know more, please get in touch with us at infoindia@mintel.com.
Find out more about the show here.
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