PIMA 2019 Industry Insights Conference

Join Mintel at this year’s PIMA 2019 Industry Insights Conference. This event will be held at the Margaritaville Hotel in Hollywood, FL, from January 24-27th, 2019.

On Saturdy, January 26th at 8:30AM, Tara Clemens, Comperemedia Senior Industry Analyst, will be participating in PIMA Story Slam, where she will be presenting “Indemnity Where I Am”

“Indemnity Where I Am”

The API mindset and integrated omnichannel marketing strategies will become drivers to better distribution as products become fast, seamless, and embedded experiences. Already, insurance carriers are focused on meeting customers where they are through API technology, which allows providers to add value and gain new clients through a more seamless customer experience than traditional distribution options. In this session we will take a data-driven approach as to why integrated distribution and customer experience models are vital to insurance carriers’ success, especially when targeting the younger generations. In doing so, we will also review how incumbents and insurtechs alike are implementing these strategies already.

For more information on this event, click here.