Coventry Building Society Arena I Nov 16-Nov 17 – 2 pm GMT
Beauty and personal care companies are providing more ways for people to protect their skin, their hair, their immune system and their personal space. We’ve moved from simple protection to multi protection, and the world we live in now has a host of new demands. Immunity claims – both internal and external – will become a standard. Our increased use of screens to work and socialise means increased blue light exposure and eye strain. As we return to ‘normal’, consumers will want to feel shielded from harmful particles outdoors, including pollution. And with consumers upping their sun protection before the pandemic, they will need reminders to apply after long periods spent indoors.
Join Andrew McDougall, Associate Director – Global Beauty & Personal Care, as he delivers his presentation Evolving protection standards in beauty as part of the Inform program at SCS Formulate.
Understand the forces reshaping consumer decision-making and identify opportunities for growth in 2027.
Consumers across EMEA are navigating increasingly complex economic, technological and social changes.
Across two keynote sessions at the Marketing Trends Theatre, Mintel will explore how evolving consumer needs, wellness expectations, advanced science and category innovation are shaping the next stage of beauty and personal care in APAC and beyond.
In this session, you'll discover how these three Predictions will shape consumer expectations, influence brand strategy and create new opportunities for growth in 2027 and beyond.
Join Mintel's food and drink experts for a live 45-minute discussion of Products to Systems, Authority Shifts and The Segmentation Reset. Drawing on the thinking behind each prediction, the session will explore the opportunities and challenges these changes create for innovation, brand building and long-term growth, before opening the discussion to your questions.
Through On-Demand, Consulting, and Integrations, or a combination of all three, equip your business with market intelligence to help you predict what's next.
You know Mintel for world trusted data and expert analysis, well we’re the “What’s next?” team. At Mintel Consulting, we’ll help you digest the data then apply customised insights to your specific growth goals.