Join Mintel’s Director of Innovation & Insights, Lynn Dornblaser, as she presents at this year’s SPC Advance 2019. This event will be taking place from October 7-9, 2019 in Denver, Colorado.
Lynn will be presenting on October 8th from 8:50-9:15 AM in the Colorado Ballroom F-J. She will be presenting on “Trends and Evolving Markets in Sustainable Packaging Collaboration”
Converters, CPG companies, and consumers must all work together to effectively address and engage in sustainable packaging initiatives. Consumer sentiment is shifting–while cost will always be an issue for the mainstream consumer, more and more consumers (especially younger ones) are trimming their plastic usage, thinking about the environmental impact of all types of packaging, and asking companies to find solutions. This presentation will look at those consumer shifts, and discuss what converters, and CPG companies are doing, together and separately, to appeal to them in new and sometimes unusual ways.
For more information about this event, click here.
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