Thursday, September 16th, 2021
2pm-2:30pm
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Mintel’s Carol Wong-Li, Director of Consumer and Culture, and Joel Gregoire, Associate Director of Food and Drink, will be joining STORE 2021 to present “Moving to the Next Normal: How Brands Can Help Make a Difference.” More about this presentation below!
Moving to the Next Normal: How Brands Can Help Make a Difference
Events in 2020 and 2021 have created immense adversity for individuals, societies and most broadly, the planet. Many of the trials we’ve all faced and continue to face are very much related to the pandemic and as it goes on, the nature of these challenges continue to change. This changing environment, however, opens up opportunities for food and drink, retail and indeed most all brands to be a force for good. Our conversation will focus on how brands can resonate with Canadians by taking steps to promote personal, societal and global wellbeing in ways that matter in 2021 and beyond.