Think Indulgence and Innovation in Ice Cream Development Webinar

Join Mintel’s Director of Innovation & Insight, Lynn Dornblaser, as she speaks about Ice Cream Trends with Consumers/Trends/Flavor/Formulation. The webinar will take place on March 14th and 2 P.M. ET.

Sales have cooled off a bit in the ice cream segment, with data from Chicago-based market research firm IRI showing a -0.4% dollar sales decline and only a 0.6% volume sales gain for the category 52 weeks ending Nov. 4, 2018. But growth opportunities can be found in both indulgent formulations and innovative on-trend product development.

This webinar will provide you with information on trends, growth drivers and opportunities in the ice cream segment. We will discuss trends and opportunities on the indulgence side, as well as new ice cream innovations and the drivers behind them.

Learning Objectives:

• Gain an understanding of what’s hot and what’s not in the ice cream category
• Learn about recent innovations within the ice cream space and the drivers behind them
• Learn about the factors that define indulgence within the ice cream segment

Can’t attend live? Register to view the webinar on-demand! Sign up for the webinar here.