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Mintel Press Office

Available 24 hours a day, Mintel’s global public relations team is pleased to provide accredited journalists with access to our research, arrange interviews with our expert analysts and share the latest insights across categories and countries.

While the salty snack market continues to grow, it is feeling some effects from tightened budgets. Mintel research shows those who report their financial situations as struggling/in trouble are most likely (34%) to have decreased year-over-year salty snack consumption. Among those who haven’t increased consumption, 37% would be motivated to…
While COVID-19 triggered a rapid growth of e-bikes, new research from Mintel reveals that for the first time in five years, volume and value sales of e-bikes have dipped. Meanwhile, Mintel research shows the average cost of an e-bike has risen 25% since the start of the pandemic. The number…
The use of vitamins, minerals, and dietary supplements (VMS) among Americans is on the rise. According to new research from Mintel, among the 78% of Americans who are vitamin* users, a third (34%) have increased their usage since the start of the COVID-19 pandemic, including nearly half (47%) of Millennials.
Indian men are becoming experimental with skincare. New research from Mintel reveals that about 3 in 10 (30%) men are interested in adding more facial skincare products to their regimen compared to 26% of women. This number increases to 35% of men aged 25-34.
When it comes to cutting back on meat, sustainability is taking a backseat as the cost of living crisis continues to bite. According to new research from Mintel, the perceived financial benefits of eating less meat skyrocketed during 2022. When asked about the benefits of cutting back on meat, Mintel…
Gaming or Esports is picking up pace among Thai consumers, with over three-quarters (76%) of Thai consumers spending at least an hour a day gaming** and one in three (36%) playing for between two and four hours daily, according to new research* from global…
Eating habits among Indians see home-cooked meals becoming more relevant, driven by the rising cost of living, according to new research from Mintel. Half (51%) of consumers* who said they were cooking more in May 2022 compared to the prior three months stated that…
Mintel, the world’s leading market intelligence agency, recently attended Cosme Week 2023 where Ruyi Xu, SVP of Insights, APAC at Mintel , was invited to discuss Mintel’s latest research and insights  on China’s beauty market. The day-one session explored opportunities for brands in the skincare market, including recommendations for brands…
Nearly three in five Gen Zs (51%) are looking for new ways to integrate technology into their daily lives. 95% of Gen Z consumers agree that mental health is just as important to maintain as physical health. 64% of Gen Z consumers spend more…
Nine out of ten US airport travelers are satisfied with the airport experience Nearly half (45%) of US airport travelers find the crowds in airports to be stressful More than seven in ten (73%) US airport travelers agree they feel taken advantage of when…
The cost of living crisis is biting hard this year as, according to new research from Mintel, over half (54%) of Brits say financial concerns mean they plan to keep a stricter budget this year compared to 2021. Meanwhile, easier access to credit and/or buy-now-pay-later schemes will prove to be…
Mintel, the experts in what consumers want and why, has today (15 Nov. 2023) announced three key consumer trends set to impact the global beauty and personal care industry in 2023, with implications over the next 5+ years: Beauty Rx: The medicalisation of beauty is leading to…