Designed to be an additional brain in the early stages of your innovation process, to generate concepts and spark creativity at speed.
Mintel Spark connects the dots between consumer, innovation and market insights to reveal the opportunities and create a range of high-quality, data-driven concepts. It’s the fastest way to pinpoint the most relevant insights from Mintel’s extensive library of market intelligence and to instantly generate new ideas with market potential.
Why are brands investing in Mintel Spark?
– Concepts are created using Mintel’s full extensive library of expert written reports and insights.
– AI-powered image generation instantly brings the concepts to life with high quality mockups.
– The ability to customise and refine the ideas throughout the concept generation process.
– Closed-loop technology that roots concepts in reliable Mintel insights, giving brands the confidence to move forward in their innovation process.
With genuine innovation at an all-time low globally, the time to innovate is now. Mintel’s experts have explored the decline in innovation in the CPG industry and have predicted an upcoming wave of innovation competition. This is why we have developed Mintel Spark, to help you keep up with the new pace of change in the industry and to move through your innovation process at speed while prioritising insight accuracy.
Book a demo of Mintel Spark
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