You’re only as good as your next launch. In the world of beauty and personal care, product launches come fast and new product concepts come faster. Unique data sets for launches, trends and new products will help you stay ahead of the curve. You’ll get analysis for 12 key categories covering consumers, products, packaging and retail. Market intelligence.All-inclusive. By investing in Mintel Beauty & Personal Care, you’ll have access to Mintel’s portfolio of market intelligence: Mintel GNPD Mintel Reports Mintel Trends Mintel Market Sizes Industry forecasting Plan for what’s next with expert methodology to assess innovation, consumers, markets and trends data. Agileinsights Monitoring your competition and creating new ideas based on industry analysis will guide when and how you launch your products. Improve sales Utilize consumer trends, data charts and market sizes to identify new prospects and create stories to use in retail sales. Packaging appeal Understand the use of different packaging materials and why new concepts impact purchasing decisions. Who is it for MARKETING AND BRAND MANAGERSFind the white space in formats, applications and claims Validate market opportunities and competitive landscapes Launch the right product at the right time INNOVATION AND INSIGHT MANAGERSProtect hero products while innovating new products Cut through the fluff and find actionable insights Provide sales and marketing with interesting stories, trends and stats to stand out in pitches RESEARCH AND DEVELOPMENTFind the white space in formats, applications and claims Study new formulations to spot regional differences Get products from anywhere in the world delivered straight to your desk SALES AND CATEGORY MANAGERSFind new prospects to target Inspire new retail ideas and stories Avoid price-based pitches with data and trend-backed insights Business DevelopmentCheck competitive activity across global markets Complement internal industry knowledge with comprehensive market data Assess companies for possible merger or co-branding PACKAGING AND DESIGNSpot unique or seasonal packaging trends Connect the importance of packaging with purchasing decisions Find inspiration in adjacent categories What our clients say “We have been a Mintel client for around 10 years now and we use these services in our personal care business….” Read More Our company has been using the Beauty and Personal Care service for more than a decade…” Read More “Mintel BPC is used widely across the whole of the personal care business, ranging from those working in marketing to sales and R&D in every corner of the globe….” Read More
MARKETING AND BRAND MANAGERSFind the white space in formats, applications and claims Validate market opportunities and competitive landscapes Launch the right product at the right time
INNOVATION AND INSIGHT MANAGERSProtect hero products while innovating new products Cut through the fluff and find actionable insights Provide sales and marketing with interesting stories, trends and stats to stand out in pitches
RESEARCH AND DEVELOPMENTFind the white space in formats, applications and claims Study new formulations to spot regional differences Get products from anywhere in the world delivered straight to your desk
SALES AND CATEGORY MANAGERSFind new prospects to target Inspire new retail ideas and stories Avoid price-based pitches with data and trend-backed insights
Business DevelopmentCheck competitive activity across global markets Complement internal industry knowledge with comprehensive market data Assess companies for possible merger or co-branding
PACKAGING AND DESIGNSpot unique or seasonal packaging trends Connect the importance of packaging with purchasing decisions Find inspiration in adjacent categories
“We have been a Mintel client for around 10 years now and we use these services in our personal care business….” Read More
“Mintel BPC is used widely across the whole of the personal care business, ranging from those working in marketing to sales and R&D in every corner of the globe….” Read More
