Advertising and Marketing

Questions we can help you answer

• How can your team get insight into a client’s category? + -

  Mintel Reports is the best place to quickly learn about a category your client operates in. Mintel’s analysis of hundreds of different consumer categories gives you the knowledge and understanding you need. Each report combines consumer research and drivers, product innovation, competitive analysis and market size to give you a complete overview of your category or market.

• What are the key trends you need to know about? + -

  Whether by sector or region, Mintel Trends defines the key consumer trends you need to know about. Updated daily by our global team of trend analysts and supported by consumer data from 36 markets, Mintel’s trend analysis delivers the information you need when you need it.

• What advertising and marketing categories does Mintel cover? + -

  Mintel covers all key areas of consumer spending, including automotive; beauty and personal care; drinks; financial services; food; food service; health and nutrition; household; pets; retail and apparel; technology and media; travel; leisure and entertainment.