S6 Ep138

Scent Stories: Fragrance trends to look out for in 2024

Host Andrew McDougall is joined by beauty and personal care expert Clotilde Drape in a discussion about the latest trends in the fragrance market. From emerging scents and celebrity fragrances to the prevalence of influencer marketing, listen to find out more about the trends that drive a consumer’s olfactory journey!

Head over to Mintel’s LinkedIn to let us know what you think of today’s episode, and visit mintel.com to become a member of our free Spotlight community.

Learn more about the Future of Fragrance 2024, and visit the Mintel Store to explore all our research on beauty and cosmetics.

Meet the Host
Andrew McDougall
Director, Mintel Beauty and Personal Care.
Meet the Guest
Clotilde Drape
Global Beauty Analyst, Mintel.

About the Author

Mintel News

For the latest in consumer and industry news, top trends and market perspectives, stay tuned to Mintel News featuring commentary from Mintel’s team of global category analysts.

More from Mintel
  • Mintel Store
    The Future of Fragrance 2024
    This report covers the latest innovations and consumer trends across the global fragrance market in 2024....
    View our reports store
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    Discover the predictions set to shape 2027. Download now to uncover the shifts set to reshape consumer behaviour and what they mean for your market for the years ahead....
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